News

Photo
"Companies are recognising that websites are not just about e-commerce, they are a gateway to the brand." - Todd Pollack, Head of Retail, Google
Over the holiday period businesses can usually expect higher profits and engagement, but you can take it for granted or assume that it’s going to happen. With so much competition out there you need to stand out from the crowd and what better way to do it than with a Awakin Smartphone App or a mobile ready site for your business!
Why Go Mobile?
It’s Simple - 51% of people research online and purchase items in a store, so regardless of what you are selling people will always shop around. I know what your thinking our website can do the trick, however with 41% of retailers owning smartphones your site better be mobile ready or there’s a good chance customers will go elsewhere.
At Awakin Apps we can provide mobile solutions at a very affordable price, whether it be a full mobile app or simply a mobile ready website - contact us for more info!
Mobile Ready
With the constant growth in the smartphone sector it’s imperitive that your site is mobile ready or better yet your business has its own mobile app because
70% of mobile users have compared product prices on their phones
65% have read product reviews on their phone
50% of mobile searches lead to purchase
If your still in any doubt whether of not your business need a mobile app or a mobile ready website then consider this - over the 2012/2013 holiday period there is an expected $119 Billion in sales through mobile devices worldwide!
—
At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!

"Companies are recognising that websites are not just about e-commerce, they are a gateway to the brand." - Todd Pollack, Head of Retail, Google


Over the holiday period businesses can usually expect higher profits and engagement, but you can take it for granted or assume that it’s going to happen. With so much competition out there you need to stand out from the crowd and what better way to do it than with a Awakin Smartphone App or a mobile ready site for your business!

Why Go Mobile?

It’s Simple - 51% of people research online and purchase items in a store, so regardless of what you are selling people will always shop around. I know what your thinking our website can do the trick, however with 41% of retailers owning smartphones your site better be mobile ready or there’s a good chance customers will go elsewhere.

At Awakin Apps we can provide mobile solutions at a very affordable price, whether it be a full mobile app or simply a mobile ready website - contact us for more info!

Mobile Ready


With the constant growth in the smartphone sector it’s imperitive that your site is mobile ready or better yet your business has its own mobile app because

  • 70% of mobile users have compared product prices on their phones
  • 65% have read product reviews on their phone
  • 50% of mobile searches lead to purchase

If your still in any doubt whether of not your business need a mobile app or a mobile ready website then consider this - over the 2012/2013 holiday period there is an expected $119 Billion in sales through mobile devices worldwide!

At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!

Photo
Here at Awakin.com we just love a good infographic so here’s a cracking one we came across that has data from both Google and Nielsen!

So just how users spend time on their smartphone? We’ll according to data collected by Google and Nielsen, what do they spend their time on:
81% browse the internet
77% search
68% use an app
48% watch videos
When do they use it:
39% while going to the bathroom
33% while watching TV
22% while reading a newspaper
79% while shopping
So how can you use this information? Well considering that 59% of smartphone users  connect to social networking sites via their device you mat want to consider a mobile app for your small business! 
I know what your thinking, ‘how much does it cost to build an app?’ well at Awakin we have the perfect solution we can build you a Lean Launch Preview app with push technology, the ability to put video loops, events listing, QR coupons, GPS check-in and of course Facebook and Twitter connectivity! We can also take it a step further and develop your very own fan wall (its works much the same as Facebook’s wall but its specific to your app!)
—
At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!


—

Here at Awakin.com we just love a good infographic so here’s a cracking one we came across that has data from both Google and Nielsen!

So just how users spend time on their smartphone? We’ll according to data collected by Google and Nielsen, what do they spend their time on:

  • 81% browse the internet
  • 77% search
  • 68% use an app
  • 48% watch videos

When do they use it:

  • 39% while going to the bathroom
  • 33% while watching TV
  • 22% while reading a newspaper
  • 79% while shopping

So how can you use this information? Well considering that 59% of smartphone users  connect to social networking sites via their device you mat want to consider a mobile app for your small business! 

I know what your thinking, ‘how much does it cost to build an app?’ well at Awakin we have the perfect solution we can build you a Lean Launch Preview app with push technology, the ability to put video loops, events listing, QR coupons, GPS check-in and of course Facebook and Twitter connectivity! We can also take it a step further and develop your very own fan wall (its works much the same as Facebook’s wall but its specific to your app!)

At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!

Photo
Mobile User Trends Continue to Increase
So you’re always hearing about how the mobile market is growing right? We’ll its not just something we say to get you interested in our latest apps offer it really is happening and its not showing any signs of stopping!
Since 2010 there has been approximately a 30% increase in consumption through their mobile device - thats 127.6 million in the U.S. and 108 million in Europe (end of 2011)
But what are they using their smartphone for?
48% watching videos
68% using apps
81% browsing the web
At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!

—

Mobile User Trends Continue to Increase


So you’re always hearing about how the mobile market is growing right? We’ll its not just something we say to get you interested in our latest apps offer it really is happening and its not showing any signs of stopping!

Since 2010 there has been approximately a 30% increase in consumption through their mobile device - thats 127.6 million in the U.S. and 108 million in Europe (end of 2011)

But what are they using their smartphone for?

  • 48% watching videos
  • 68% using apps
  • 81% browsing the web

At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!


Photo
Consumers are more likely to buy if you have an app!
A no brainer right? Well at Awakin Apps we like to back up our claims with research (and cool infographics)
To date almost half of the smartphone users out there have made a purchase from their mobile and those consumers are more than 50% likely to purchase from retailers who have a mobile specific website and by 2015 it is predicted that mobile shopping will account for $163 billion in sales worldwide! That’s a staggering amount don’t you think?
So how can you capitalise on this great info? Simple, create a mobile strategy for your business! I know what your thinking - it’s probably going to be expensive and there’s a lot of ‘buzz’ words and terminology that you might not fully understand but here at Awakin we’re here to dispel those myths and keep everything nice and simple for you!
At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!

—

Consumers are more likely to buy if you have an app!


A no brainer right? Well at Awakin Apps we like to back up our claims with research (and cool infographics)

To date almost half of the smartphone users out there have made a purchase from their mobile and those consumers are more than 50% likely to purchase from retailers who have a mobile specific website and by 2015 it is predicted that mobile shopping will account for $163 billion in sales worldwide! That’s a staggering amount don’t you think?

So how can you capitalise on this great info? Simple, create a mobile strategy for your business! I know what your thinking - it’s probably going to be expensive and there’s a lot of ‘buzz’ words and terminology that you might not fully understand but here at Awakin we’re here to dispel those myths and keep everything nice and simple for you!

At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!


Photo
Mobile app users spend more time on an app than on a mobile web or desktop computer and much more engaged because they get 2.4 times more impressions than mobile web users!
Here at Awakin Apps, we love finding new infographics about smartphone usage stats and sharing them with you because they’re easy to digest and fun! Having had success with our own apps we know the importance of an app for any business and so these are stats that you should be paying serious attention to!
—
At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!

—

Mobile app users spend more time on an app than on a mobile web or desktop computer and much more engaged because they get 2.4 times more impressions than mobile web users!

Here at Awakin Apps, we love finding new infographics about smartphone usage stats and sharing them with you because they’re easy to digest and fun! Having had success with our own apps we know the importance of an app for any business and so these are stats that you should be paying serious attention to!

At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!


Link

A report from o2 (full report here) details what people use their smartphones for and for how long! 

The average owner of an smartphone spends roughly two hours a day interacting with their phone, surfing the web consumes nearly 25 minutes of that time while social networking – another Internet-based, connectivity-powered activity – takes up around 17 minutes.

Is it surprising that traditional functions such as making calls and sending texts only account for 12 and 10 minutes respectively?

At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!


Text

Smartphones will influence almost $700 Billion in Retail Store Sales by 2016

According to the latest study from Deloitte (full article here) smartphones currently influence 5.1 percent of annual retail store sales, translating into $159 billion. This influence, based on consumers’ smartphone use, will grow to represent 19 percent of total store sales by 2016, amounting to $689 billion in mobile-influenced sales.

The mobile influence factor captures the in-store sales driven by consumers’ store-related smartphone activity such as product research, price comparison or other mobile application use. 

Key points from the study:

  • 48% of smartphone owners say their smartphones have influence their decision to purchase an item in a store
  • 61% who use their device have done so while at the store
  • 52% reach for their phones on the way to the store

The Importance of Apps

Mobile apps seem to be the gateway to customer engagement - nearly 37% of smartphone users who used a smartphone on their last shopping trip used a thrid-party mobile shopping app, and 34% used a retailer’s mobile app.

Kasey Lobaugh, principal and direct-to-consumer and multichannel leader, Deloitte Consulting LLP sums up the importance of mobile app in the retail sector, 

“Retailers that do not engage shoppers through specialized mobile applications or targeted smartphone-based promotions leave the door open for competitors to reach a customer who is standing in the retailer’s store and at the point of purchase.”

It seems the evidence is overwhelmingly in favour of the importance of engaging with consumers through mobile apps, here at Awakin we do the importance research for you and condense it into easy to understand articles so keep an eye on our blog to stay up-to-date with the latest news.

In the mean time if this article and highlighted the importance of an app for your business then head over to our offers page to get a great deal on a smartphone app!

At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!

Photo
How can investing in a mobile app grow revenue! It’s simple, in a recent survey of US customers who had download a retailer-brand app said that they were more likely to:
Visit the store more often
Bought more from the store
Share their experience with their friends
Encourage their friends to visit the store
It’s a no-brainer really! An Awakin App can really help grow your business!

At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!

—

How can investing in a mobile app grow revenue! It’s simple, in a recent survey of US customers who had download a retailer-brand app said that they were more likely to:

  • Visit the store more often
  • Bought more from the store
  • Share their experience with their friends
  • Encourage their friends to visit the store

It’s a no-brainer really! An Awakin App can really help grow your business!

At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!


Photo
More than 33 million customers in the U.S. already shop with their mobile smartphone! That is a staggering number and with our Awakin Apps mobile app platform it’s never been easier to take advantage of the growing mobile market - in fact it’s growing at such a rate that by 2015 it’s predicted that 81% of U.S. cell users will own smartphones!

At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!

—

More than 33 million customers in the U.S. already shop with their mobile smartphone! That is a staggering number and with our Awakin Apps mobile app platform it’s never been easier to take advantage of the growing mobile market - in fact it’s growing at such a rate that by 2015 it’s predicted that 81% of U.S. cell users will own smartphones!

At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!


Text

Push Notifications Direct to Users

Push notifications are a vital element on your business application. Push notification allow you to send messages to all the people who have your app on their phone or tablet and unlike email that only has a 4% read rate, notifications are being read 97% of the time and many read these notifications within one hour of you sending them. With push notification, you are able to put your business in the pocket of your local community.

The main advantages of a Push Notification:

  • No cost to the customer, unlike MMS.
  • It’s not regulated by the FCC or the FTC because it is entirely permission based.
  • Directly contact ‘your’ market and promote events etc.
  • Tailor ads to fit your users

At Awakin Apps our mobile apps provide many great features and ways to interact with customers but perhaps there is none better than our ‘Push Notifications’ function.

At Awakin Apps we can help you grow your business with a smartphone app for less than you might think! We can also offer our advice and services on Social Media Management and E-Marketing Solutions - get in touch at apps@awakin.com to find out more or CLICK HERE to see our latest special offer for new customers!